Editing Matthew Ward

{{MattWard}}
[[Image:Matthew Ward.jpg|thumb|Behold, the [[FAIL|great]] [[Neckbeard|beast]] has come, [[C.S.Goto|destroyer of verisimilitude.]]]]

'''Matthew Ward''' (more commonly known as '''Matt Ward''' and less commonly known as "dickface") is <s>the fucking devil</s> a writer working for [[GW]] .

There are few things so capable of inflicting apocalyptic rage in the 40k community at large than this man, and its important to understand why. Almost any designer worth his salt at [[Games Workshop]] will be hated by somebody for something, and every writer's fluff will contradict somebody else's sacred vision of universe. Gav Thorpe will never be forgiven for Codex: Chaos Marines, Cruddance will forever be loathed by Tyranid players world wide, [[C.S. Goto]] will always be synonymous with pooping on a typewriter. But nobody, ''nobody'', in Games Workshop will ever be so universally reviled as Matthew Ward. 


==Overview and Analysis==
There are two things Matt Ward is infamous for: atrocious fluff-writing that induces vomiting and broken army rule sets that turns them into table-flattening steamrollers. There's nothing uniquely Wardian about either of these things, and from an outsider's perspective it can be hard to tell why /tg/ has singled him out for vilification. Games Workshop has been systematically introducing power creep ever since they figured out they could make people buy a new army every year, and the fluff has been rewritten so many times there's basically nothing original left (and really does anybody ''want'' to remember second edition?). No, its not what Ward has done in service to his [[Games Workshop|dark masters]], but how. We hate the zeal with which he's embraced GW's desire to rebrand everything 40k as X-treme and simplistic, the eagerness with which he turns the cheese wheel for each new release, the shamelessness of his trampling on canon.

In essence, [[/tg/]] regards him as a living embodiment of every [[FATAL|giant fuck-up]] [[Games Workshop]] has ever made.

Over hyping a single faction to the exclusion of all others, constantly blowing stories so far out of proportion that they lose all context or believability (especially in the face of previous fluff), constantly trying to one-up his last bullshit story with an even-less-believable story, and actively retconning contemporary writers who he disagrees with, Matt's abuses have been so consistent and numerous that it has caused /tg/ to see Ward as the herald of the impending demise of Warhammer 40k - as if he were one of the horsemen of the apocalypse, riding ahead on an endless wave of Space Marine releases.

In some anti-Ward threads, someone (whom much of /tg/ strongly believes to be Ward himself), has begun claiming that everybody is just hopping on-board a Matt Ward [[Looted|hate-bandwagon]]. There's even a picture of a bunch of anons riding on a wagon with Ward's face on it, blaming Ward for everything from the [[Monty Python|Judean People's Front]] to head lice. 

To be fair: It is undeniably true that [[/tg/]] hates Ward so much that most of us are willing to blame anything on him - the man is basically Satan to every fa/tg/uy who used to love the 40k fluff. However, the fact that the defender(s) of Ward are referring to the hate of Matt Ward as "bandwagoning" is extremely telling - how widely-hated does a man have to be, and how deeply-loathed before people feel the need to identify themselves as non-conformist groups of Matt Ward Not-Haters? The answer, of course, is obvious to anyone browsing /tg/: at this time, there ''are'' no remaining Ward sympathizers; at best there are indifferent/neutral parties who have accepted Ward's various crimes and who hope to move on with their lives and start families some day.

==A History of Violence==

'''2002 - 2007'''
*Ward authors a bunch of Lord of the Rings books. Revisionist neckbeards now like to point to them as damning proof of Ward's madness in its infancy, but mostly they're just forgettable.

'''2008'''
*Ward's descent into skub and infamy begins with '''Army Book: Daemons of Chaos''', a work of such apocalyptic cheese mongering it is widely credited for ''single-handedly breaking WHFB'' while simultaneously reinventing large portions of its fluff. Most people write it off as an overeager premier, and whether this was Ward's own work or management fiat remains a point of [[Derp|conjecture]].

[[Image:Zeist.png|right|thumb|This image is considered by most to be tacit proof that Matt Ward is going to a ''very'' special place in Hell when he dies.]]

*Ward is instrumental in the creation of the '''Warhammer 40,000 Rulebook, 5th Edition''' rulebook. While the crunch is more or less accepted, much of the fluff openly contradicts previous works (sisters being all but retconned out of the universe for example), and there's considerable attempts to promote [[Ultramarines|certain]] [[Doom Eagles|armies]] over [[Salamanders|the]] [[Raven Guard|others]].

*Ward writes '''Codex: [[Space Marines]]''' for 5th edition. Thousands of neckbeards cry out in terror, and are silenced. While he manages to make this work mechanically stable, it comes at a terrible cost: Ward unilaterally decides to retcon massive amounts of Space Marine fluff and enshrine the Ultramarines (coincidentally his army) as the gold standard for a "proper" space marine. The new fluff reads like [[Ultramarines]] [[Twilight|fanfic]], portraying the smurfs as second to the [[Emprah]] in damned-near all regards, and that all Space Marines view [[Roboute Guilliman]] as their ''[[spiritual liege]]''. It is about this time that Ward's prejudices [[Salamanders|against]] [[Imperial Fists|certain]] [[Black Templars|chapters]] start to emerge for the first time.

[[Image:Ultrawank.png|right|thumb|Warning: Clicking this thumbnail may induce projectile vomiting and spontaneous neckbeard combustion.]]

'''2010'''
[[File:Crons.png|200px|thumb|Apparently [[Love Can Bloom]] for bishonen vampires and omnicidal robots too.]] 
*Ward doubles down on his [[Heresy]] with '''Codex: [[Blood Angels]]'''. Any and all pretense of restraint is dropped and the codex is loaded with deep striking Land Raiders, flying librarian dreadnoughts, and ICs that can rip [[Abaddon]]'s head off and shit down his neck. The fluff, while not the hate crime against neckbeards his previous work was, still manages to inspire [[rage]] by having the Necrons and Blood Angels become [[My Little Pony|Super Secret Pony Princess Unicorn Best Friends Forever]] (if only temporarily).

'''2011'''
*Ward gives birth to '''Codex: [[Grey Knights]]''', fusing the awful fluff and limitless cheese of his two previous works into a single abomination. While Psyflemen sweep tournament after tournament, writefags rage impotently about [[Kaldor Draigo]], [[Khornate Knights]], and the unapologetic rape of over ten years of canon.
[[Image:CryingKnight.jpg|thumb|We feel his pain. :(]]

*Ward co-authors the new [[White Dwarf]] release of '''Codex: [[Sisters of Battle]]'''. He shows incredible restraint in not turning the codex into another creepy sisters snuff-fic like his previous works, but compensates by basically reverting the Witch Hunters to 2E. The force org chart is gutted out, allies are removed, and the best strategies are promptly eliminated (with a bit of help from the [[Nerf|nerfer]] in chief [[Carnifex|Robin Cruddance]]).

* Ward next turns his fel hand to the [[Necron]]. He ups the ante again by ''completely'' rewriting their backstory, presumably while [http://www.youtube.com/watch?v=EGC09B810Yk&t=3m20s humming to himself] with a shit eating grin plastered to his face. The crons are now insane Tomb Kings, '''IN SPAAAACE''', who [[Rape|want your body]]. Oh and they turned the C'tan into [[pokemon]]. ''Yea''. Mechanically the release fares surprisingly well, trading away some of the more egregious cheese of 3E (Monolith death march) in order to eliminate its shittiest design flaws (phase out). In the end the codex is quietly accepted and though fatguys will never publicly admit it, both the [[Warhammer_40,000/Tactics/Necrons|crunch]] and [[Trazyn_the_Infinite|fluff]] are a marked improvement on the lingering cesspool that was 3E.


'''2012?'''
*Rumors continue to swirl of Ward's involvement in the new lineup. Mad oracles roam /tg/ telling of his involvement in new Black Templars, Sisters of Battle, and even the new 6E core book. Nobody really knows for certain what he's working on so feverishly, but rest assured that when it does release, [[meme|your body will not be prepared.]]

==Why the Hate?==
Hating Matt Ward on /tg/ is almost so universal it's painful these days. Although his fluff writing skills are beyond terrible, he has been improving as far as writing balanced codices go (arguably). Hence, one begs the question, why all the unfettered rage? Can't /tg/ just ignore his fluff and play the game for what it is? Why not just make up your own fluff and ignore the guy?

The problem with Matt Ward is a touch complicated, but the biggest issue is the way he writes the fluff. For many, as can be seen by the plethora of /tg/ made chapters here on 1d4chan, the true appeal of 40k is designing a unique, colorful army with a rich history and engaging heroes. A good player of 40k likes to put a certain amount of himself in his lovingly assembled and painted armies, and he likes his army to reflect his own sensibilities and his own ideals. That's what makes an army truly belong to a player – that's what makes them special.

Matt Ward takes those elements away from the player. The biggest rage-inducing codex he has made thus far is the [[Ultramarines]] codex, which explicitly stated that all chapters, [[Black Templars|excluding]] [[Raven Guard|a]] [[Iron Hands|few]] [[Space Wolves|"aberrants"]], behave and think in exactly the same manner as his army – Ultramarines, his chosen faction. He spelled out the organization patterns, the ideologies, who they revere and why, and then proceeded to tell the community at large that if they don't do it that way, then they're making their army wrong.

Players can still make their own [[Emperor's Nightmare|factions]], but with Ward's fluff, they'll always be bearing a black mark: the flaw of being unlike Ward's army. The flaw of being unique and of following a set of ideals that don't match Ward's. The [[Chaos|flaw]] is canonized and inescapable, and Ward enforces it in all his writing with sincerity and vigor.

Even this would not be so much of a problem if it weren't for the fact that Ward just doesn't appear to be, well, very smart or insightful. Either that, or he doesn't seem particularly well-educated in what he writes. His ideas on what makes good warfare and tactics seem based around the idea that might is right and strength equates victory. His grasp of the subtle nuances of conflict and managing people revolve around things far displaced from reality. Ward's heroes lead head first, sacrificing all in frontal assaults that could be circumvented with more [[Reasonable Marines|ingenuity]].

While there ''is'' such a thing as a [[Colonel "Iron Hand" Straken|front-line general]], the fact is that ''all of his heroes are like that'', and ones that aren't seem both vague and unfocused. Furthermore, Matt does a lot of telling rather than showing. He tells us that Marneus Calgar is a patient [[Creed|tactical genius]] who considers the danger of an incoming projectile before taking cover. The image painted in the average person's mind in that case is one of Calgar analyzing a falling bomb until it strikes him in the head and explodes, at which point he decides, “Yes, that one was dangerous, I probably should have taken cover from that one".

The biggest offender of Matt's “tell not show” policy is [[Kaldor Draigo]], the [[Grey Knights]]' supreme grand master, whose main personality trait is “badass”. Without rhyme, reason, or feasible explanation, Draigo simply exists as this whirlwind of enemy-destroying fiction in his codex. He pops in and out of the Warp, wrecking everything, everywhere, without so much a minute of exposition or explanation. Draigo is a concept – a meaningless one without any emotional impact. He's not a person or anything to which the average man can relate. Ward has simply declared him the best ever, and he has done so in canon, so it is so.

So Ward is hated for these among other reasons. He yanks the floorboards out from underneath your army, telling you that you're playing the game wrong and giving your army the wrong characteristics, and then shoves a handful of nothing against your chest, insisting that, yes, this is what you've been missing all along. He's that jerk that leans over your shoulder, breathing heavily and telling you where to move your guys. He's that sweaty asshole that cheats on his dice rolls because he's not there to drink beer and chat with you. He's that complete moron in the room that everyone pegs as a sucker, and he's the only one who doesn't realize he's not a genius. Matt Ward is that guy. Yes, ''[[that guy]]''.

==Also Misogyny==
[[Image:GKheresy.jpg|thumb|This image has been known to turn ordinary men into [[Angry Marines|Angry Marine Initiates]] just from viewing it.]]
There is a ''disturbing'' tendency in Matt Ward's works to have the Sisters of Battle get horribly butchered in roughly 70% of the fluff that Ward has thus far written. Whilst the penultimate example is the [[Khornate Knights]] incident, there's at least half-a-dozen works in official canon since the release of the new edition rulebook where the Sisters get horrifically butchered or worse. Virtually the entire Sisters of Battle army was retconned out of existence by the omission of two paragraphs of text in the fifth-edition rulebook, and there are multiple cases of the sisters being corrupted, destroyed, and/or massacred. All of this has led many to ask uncomfortable questions regarding Ward's [[/d/|sexual deviancy]] that nobody really wants the answers to, since he really, ''really'' seems to like him some sexist snuff.

A combination of Matt's apparent misogyny and seeming intellectual immaturity have led to the [[meme]] that Ward is, in fact, [[Chris-Chan]].

==Hey Matt Ward==
*[[Grey Knights]]
*[[Macragge heresy]]
*[[Sisters of Battle]]
*[[Who Watches Them]]?
*[[Ward-pocalypse]]
*[[Matt Ward's Decent into Madness]]

==Gallery of Fail==
<gallery>
Image:Ultracodex.jpg|Matt Ward masturbates furiously to this every single night.
Image:BA Codex.jpg|Fa/tg/uys long for the days when this book was the least of their troubles.
Image:SalaRage.jpg|This Marine has the right idea.
Image:THIS PLEASES HIM.png|THIS PLEASES HIM
Image:Matt Ward At Work.jpg|Coming to a Codex near you.
Image:MattMeme.jpg|This is believed to be true.
Image:DerpKnight.jpg|Actual Grey Knight unit.
Image:SpritualLiege.png|Spiritual Liege.
Image:Tsundere_Matt_Ward-Chan.png|So tsun-tsun~
File:Ward wagon.gif|All aboard!
File:1304719660820.jpg|This is how Matt Ward views [[Indrick Boreale|Spess Mehreens]].
File:FUCK.jpg|Friends forever.
Image:Bloodcrons.jpg|Seriously he's never living this down.
File:Ward.jpg|His body is ready, yours however is not.
Image:Wardass.jpg|Artist's rendition of the Ultramarines honouring their True Spirtual Liege.
image:Wardcultist.JPG|Know the mutant, kill the mutant.

</gallery>

==See Also==
[http://en.wikipedia.org/wiki/Matt_Ward_(game_designer)|Matt Ward's wikipedia page]

[[Category:Warhammer 40,000]]
[[Category:RAGE]]
[[Category:Writers]]
[[Category:FAIL]]