Dark Age of Cartoons

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A twenty-year expanse between roughly 1970 and 1990.

So named because cartoonists and writers had virtually no creative control and were forced by management to create horribly-written and horribly-executed scripts, resulting in shit like the Smurfs and 1980s My Little Pony. These shows were shit, and the cartoonists fucking hated them. The biggest reason for this was the near-dominance of several animation studios at the time enforcing creative control; the fail would eventually cause what would become known as American Cartoon Syndrome, a terrible illness, in almost every work it could contact. A common refrain from these times is that management would allow for only 7 different types of story - and not in the usual literary archetype fashion, either. Many plots for these shows were blatantly and openly used by one another, and you would see the same stories over and over and over, just with the situation happening to different characters.

It only stopped when smarter allowed less-known cartoonists on the air to release cartoons that had much greater control from the staff, paired with international shows starting to gain popularity.